Digital Internet Marketing in Australia !

Whether it is promoting a website through search engine optimization technique, or creating a buzz about a business on social media networks with SMO services, the tools of DIM give immense leverage to businesses to market and promote their products and services in a limited budget and time frame. With PPC Campaigns, business owners can get cent percent value for their investment while e-mail marketing campaigns are the best way to carry out targeted campaign based on the budget allocations for the purpose.

Looking at the huge impact digital Internet marketing can have on a business, it would be fair to call it the Big daddy of Internet marketing. Because undoubtedly, this is the emerging face of marketing on the Internet which is going to stay in demand for many days. If You want to have more information, then visit us at http://www.avpsolutions.com.au

Concerned about site’s ranking on Google? 

It is a very common thing among all site owners to feel a little insecure about the visibility of their website on major search engines. But just because it is so, it does not mean that you need to push the panic button. All you need is a good Search Engine Compatibility Analysis tool to know what exactly is the problem that’s causing your site to rank low on SERPs.

With the help of this Search Engine Compatibility Analysis Tool, you will get a detailed report on the important factors that are affecting the Search engine friendliness of your site. Factors such as Backlinks present on the site, Backlinks with Keywords, URL length, H1 & H2 tags in the text, mention of keyword in the domain name, density of keywords in the site’s content etc. If You want to have more information, then visit us at http://www.avpsolutions.com.au

How to write killer Meta Tag Descriptions? 

Looking at the importance of Meta tags in SEO, writing a good Meta Tag description attains a great significance in affecting the SEO friendliness of the targeted site. So how do you write killer Meta Tag Descriptions that attract Google spiders to the site in no time?

Let’s look at the key aspects that go into writing these Meta Descriptions.
1. Use Front-load keywords that are most relevant to the article. You could also write them in how, why; what format to make it more presentable.
2. You will also need to make sure that each Meta-tag’s description is unique and dissimilar from other descriptions.
3. You should also not forget to abide by the meta-tag description limit of 160 characters as well.

Although meta tag descriptions are definitely not as significant as writing headlines, yet they carry enough importance to affect your SERP rankings if ignored. If You want to have more information, then visit us at http://www.avpsolutions.com.au

One time SEO Vs Ongoing SEO

One time SEO Vs Ongoing SEO

The problem with one time SEO is that it cannot sustain the improved search engine rankings of a website once the SEO activities carried on it are stopped. So practically, even if the site does show on the Google SERPs (though the chances are that the rankings would be pretty low), it would have no real impact on the traffic arriving on the website.        

The only way a SEO campaign can have an impact on a website’s traffic, if the campaign is carried out on an ongoing basis. Because practically, any effective SEO campaign has to be constantly attuned with the changing search algorithms defined by Google. In order to maintain the quality of its search results, Google is constantly updating these algorithms to counter any Black-hat SEO practices being carried out in the market.