It is not very long ago that
businesses got pres-
ented with an altogether new channel of generating online
sales with the introduction of e-commerce sites on the web. What followed was a
great boom in e-commerce sites on the internet with every other business
setting up their own e-shop to generate sales on-line. A few years have passed
since their introduction, yet e-commerce sites still continue to be in great
demand worldwide.
With the growing popularity of
Smart phones and tablets though, a new trend has been emerging with more and
more e-commerce site owners feeling the need to be compatible with handheld
devices used by an increasing number of users these days. This need has paved
way for the introduction of M-commerce sites, which are designed to be
compatible with any mobile handheld device in the market. These M-commerce sites give online sellers the leverage of presenting their online store in the
palm of the user (on a tablet or a Smartphone), and the user can now enjoy an online
shopping experience even on the move.
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